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CASE STUDY………………Social Media Event Planner
I chose to study Social Media Event planning because social media has become an essential tool in the hospitality industry for promoting events, attracting guests, and creating memorable experiences.
I want to understand how platforms such as Instagram, Facebook, TikTok, and LinkedIn, can be used effectively to market hospitality events and engage customers. This study will help me develop practical skills in digital marketing, event promotion, customer engagement, and the use of emerging technologies. I believe combining hospitality management with social media and Ai skills will enhance my ability to contribute effectively to the modern hospitality industry.