Advanced Hospitality Technology:
Integrating AI and Machine Learning
Advanced Hospitality Technology: Integrating AI and Machine Learning
This 10-week online course is designed to provide comprehensive knowledge and practical experience in AI (Artificial Intelligence) and ML (Machine Learning) applications within the hospitality industry. It emphasizes customer service improvement, operational efficiency, and strategic decision-making through a blend of self-paced learning, interactive projects and rigorous evaluation.
Overview:
Developed within Hospitality Executive Education department of the Chaplin School of Hospitality & Tourism Management, this badge recognizes fundamental knowledge of AI and ML. Earners can understand the different types of AI tools, identify the best solutions for their niche in the hospitality industry, and recognize how effective use of technology can be eliminated safely. Earners of this badge are equipped with valuable tools to continue a career as a hospitality professional.
Learning Objectives:
- Identify the fundamentals of AI and ML and their applications in hospitality.
- Analyze and implement current AI and ML trends in the hospitality sector.
- Evaluate the ethical and operational implications of AI in hospitality.
- Develop AI-driven solutions for real-world hospitality challenges.
- Reflect on the competencies and skills gained and discuss how earning the Micro-Credential will impact career trajectory.
Course Schedule:
- Module 0 (Week 0) – Introduction to Course
- Module 1 (Week 1) – Introduction to AI and ML in Hospitality
- Module 2 (Week 2) – Data Management and Analysis
- Module 3 (Weeks 3 & 4) – AI in Customer Service and Guest Experience Journey
- Module 4 (Weeks 5 & 6) – Operational Efficiency through ML
- Module 5 (Weeks 7 & 8) – Strategic Decision Making with AI
- Module 6 (Week 9) – Ethical Considerations
- Module 7 (Week 10) – Future Trends